This collection of worksheets was specifically created as a companion to the book The Right How – How Leaders Maximise Product Value And Business Success Through Design Strategy. It can be used to follow the 10-step process described in the book to develop a comprehensive and effective design strategy for new products, services or touchpoints.

However, it can also be used individually to clarify business priorities, set strategic business goals and support marketing, design and branding efforts.

The Right How Companion Toolkit contains:

• 11 workshop-ready worksheets
• 3 fill-in templates
• Detailed instructions